Mascot character and plush design

Overview

A new mascot for a company’s animal cast. Won the user popularity vote, debuted as event key visual, and set that month’s sales record.

Concept

Following the direction of the popular capybara character: a larger, dependable father figure standing beside the main cast.

Results

Won the internal vote and took first place in the user popularity vote, earning an official debut. First appeared in a real event’s main visual in July 2025, setting that month’s sales record.